Boutique Agency · Hands-On Amazon VA Specialists

HANDS-ON AMAZON PPC
& ACCOUNT MANAGEMENT

FOUNDED BY HANDS-ON AMAZON VIRTUAL ASSISTANTS & ADS SPECIALISTS

Founded by dedicated Amazon Virtual Assistants with 6+ years of hands-on daily execution in Seller Central. We cut through agency fluff with meticulous search term harvesting, proactive account health defense, and direct, honest communication.

PROVEN REACH
30+ Accounts Handled

Across diverse Amazon US & EU categories over 6+ years of dedicated VA ops.

CRISIS READY
Real-World Experience

Encountered and resolved a wide range of Seller Central crises, suppressions, and PPC bleed.

MONTH-TO-MONTH
Zero Lock-In

Direct founder & specialist execution on flexible month-to-month retainers.

We're a newly launched boutique agency — every audit is personally analyzed by our founding VAs within 24 hours. Zero fluff, 100% direct operational feedback.

Custom Analytics ToolsBuilt for our strategy & workflows
WhatsApp & Meet AccessWeekly meeting & live reporting
No Hidden MarkupsDirect ad spend & honest billing
Active Routine
ST
SP Search Term Harvesting
Daily manual & bulk query validation
Daily
Zero Ad Waste
BP
Bid & Placement Checks
Top-of-search & CPC drift monitored
Daily Pass
Bleed Control
IS
Order & Inventory Sync
Cross-checked vs FBA stock levels
Daily
100% In-Stock Sync
BB
Buy Box & Hijacker Watch
Continuous listing monitoring
Direct Alerts
Swift Case Tickets
Daily VA Dispatch & Agency NotesUpdated Weekly

Why sellers switch to dedicated hands-on VAs: Too many big agencies spread your account across a rotating queue of 20+ clients, so daily ad waste slips through the cracks. We audit daily, execute bid adjustments by hand, and protect your margins.

Founder Note · Direct Accountability

Our honest audit policy: We won't recommend spending more on PPC if your listing conversion rate or main product imagery isn't ready.

Operational Philosophy · Practical Growth

Bleeding Ad Spend Stopped

We plug high-ACOS search term waste and negate non-converting clicks within your first 14 days.

Zero Stranded Inventory & Fast ASIN Fixes

Daily suppression checks, prompt flat-file corrections, and rapid Seller Support ticket resolution.

Data Tools + 100% Human Judgment

Advanced algorithmic scrapers & bid trackers, with every bid change, negative keyword, and ticket reviewed and executed by our own hands-on specialists.

Hands-On PPC Hygiene

Our Diligent PPC Hygiene Protocol

How our dedicated VAs eliminate wasted spend before scaling bids. No automated black-box software that burns your budget without explanation.

01Top of Funnel

Discovery & Harvesting

Diligent broad and auto campaigns reviewed on strict schedules to surface genuine buyer search queries while keeping exploratory CPCs strictly capped.

Targeting:Cautious Auto & Broad
Frequency:Daily STR Audits
VA Action:Harvest 2+ Order Terms
Bleed ProtectionStrict Low Bids
Waste Elimination
02Middle Funnel

Negative Filtering & Qualification

Harvested queries migrate to phrase match and product targets. Strict negative exact additions ensure you never pay twice for clicks that fail to convert.

Match Types:Phrase & ASIN Target
Bid Strategy:Conservative Manual
Waste Reduction:Negative Exact Lists
Cross-Negation100% Hand-Crafted
03Bottom of Funnel

Targeted Exact Placement

Aggressively backing proven converting keywords with controlled bids, top-of-search modifiers, and inventory-aligned spend caps.

Match Types:Single-Keyword Exact
Placement:Top of Search Focus
Organic Effect:BSR Keyword Push
Budget EfficiencyMaximized Margin

Negative Exact & Cross-Negation Engine

Automatically intercepts non-converting queries across 14 marketplaces daily, protecting your gross margin.

Audit Your Ad Waste ›
Practical Capabilities

Full-Stack Amazon VA & Ads Services

Direct execution from specialists who have managed day-to-day Seller Central operations for US, UK, and European brands. No outsourcing, no hand-offs.

Amazon PPC Management

Sponsored Products, Brands & Display. Daily search term harvesting, bid adjustments by placement, and negative keyword cleanup.

  • • Daily Search Term Harvesting
  • • Placement & Dayparting Tweaks
  • • Competitor ASIN Defense

Day-to-Day Account Ops

Stranded inventory fixes, FBA inbound shipments, case creation with Amazon Seller Support, and brand registry checks.

  • • Morning Suppression Sweeps
  • • FBA Inbound & Stranded Fixes
  • • Seller Support Case Escalations

Listing & Keyword SEO

Backend search terms (249 bytes), flat file bulk uploads, bullet point enhancements, and A+ Content updates.

  • • Backend Search Term Cleanups
  • • Flat File Bulk Attributes Feed
  • • High-Conversion Copy & A+ Layouts

Storefront & Catalog Hygiene

Parent-child variation structuring, suppression clearing, catalog organization, and multi-market listing sync.

  • • Variation Twister Structuring
  • • Brand Store Page Design
  • • US / UK / CA Marketplace Sync
Zero 'Black-Box' Autopilot100% Human Oversight

The Sweet Spot: Advanced Automation Powered by 100% Human Interaction

We don't believe in blind black-box software that burns ad spend on auto-pilot. We harness solid analytics, custom scripts, and hourly tracking alerts — but 100% of the strategic decisions, rule validations, and Seller Central executions are performed and verified by our own hands-on team.

Verify Our Workflows ›
Organic Growth Engine

Listing Optimization & Organic Rank

Ads convert traffic; listings convert buyers. We rebuild the listing first, then defend the account that carries it.

Conversion First

Full Listing Optimization

Titles, bullets, and descriptions rebuilt from Search Query Performance data — not guesswork. Every rewrite is keyword-mapped, character-budgeted, and uploaded via flat file with a rollback copy of the original.

  • • Title & bullet rewrites mapped to real buyer query data
  • • Backend search terms trimmed to a clean, deduped 249 bytes
  • • Image stack order tested against click-through, not opinion
Main Image Swap
CTR +0.9pt
Hero ASIN CVR
12.4% → 18.1%
Sessions / 60 Days
+38%

Keyword SEO & Indexing Discipline

Weekly index checks on every tracked keyword. De-indexed terms get diagnosed — duplicate search terms, wrong browse node, suppressed attribute — and re-indexed with targeted edits.

Indexing audit:Weekly, full keyword set
Rank tracking:Daily, per keyword
Browse node:Verified & corrected

Organic Rank Flywheel

Exact-match PPC pushes proven keywords onto page one; organic rank follows. We track paid vs organic share per keyword cohort, so ad spend tapers as rank sticks instead of propping it up forever.

Rank cohorts:Top 10 revenue keywords
TACOS drift:Reviewed weekly
Paid → organic:Bid tapering plan
Same-Day Response

Account Health & Policy Resolution

Violations answered the day they land, with documented plans of action. We handle IP complaints, condition complaints, section 3 suspensions, and listing reinstatements — and keep your Account Health Rating out of the yellow.

IP complaint · apparel ASINRetracted in 72h
Section 3 plan of actionAccepted, first submission
Suppressed listing · missing attributeFlat-file fix, 24h
0 open violations across managed accounts
Creative & Brand Studio

Graphics, A+ Content & Brand Experience

Every visual asset is built to answer a buyer objection, then proven with a split test. Nothing ships on taste alone.

Premium A+++

Premium A+ Content

Brand-story modules designed to sell, not decorate. We design, copywrite, and publish full A+ suites — standard and Premium A+ — with comparison matrices that cross-sell the rest of your catalog on every PDP.

  • • Premium A+ video & interactive hotspot modules
  • • Module order designed mobile-first — 78% of sessions
  • • Published via Brand Registry, versioned before every change

PDP Graphics & Image Stack

Main-image CTR tests, infographic frames that answer the top five buyer objections, and lifestyle renders sized for mobile zoom. Full seven-frame stacks delivered at 2000px.

A/B Testing — Manage Your Experiments

Every creative claim gets tested. Main images, titles, bullet order, and A+ variants run through Manage Your Experiments — winners promoted, losers archived with their data.

Brand Registry & Protection

Trademark-to-Registry enrollment, Transparency serials, and Project Zero takedowns. Registry unlocks the brand tools — we run them for you.

Counterfeit takedowns:Report a Violation
Serialization:Transparency codes
Review velocity:Vine enrollment

Brand Storefront Design

A storefront structured like a category page, not a brochure — shoppable tiles, event deal pages, and source-tagged URLs so DSP and social traffic is actually measurable.

How We Work With Your Brand

Our 4-Step Practical Protocol

Predictable, transparent execution designed to stop ad spend leakage within the first 14 days.

01

Deep Dive Audit

We inspect your search term reports and account health personally, highlighting exactly where ad dollars are being wasted.

Timeframe: Days 1-3
02

Cleanup & Rapid Negations

Plug budget leaks immediately with negative keyword lists, campaign bid ceilings, and initial catalog error fixes.

Timeframe: Days 4-7
03

Structured Testing & Bidding

Reorganize campaigns into clean single-focus ad groups with disciplined target ACOS thresholds and placement adjustments.

Timeframe: Weeks 2-3
04

Transparent Weekly Reviews

Clear weekly reports and direct Loom walkthroughs from your dedicated VA. You always know what was done this week.

Timeframe: Ongoing Weekly
Real Seller Impact

Direct Account Experiences

Verified SellerCentral Account Logs (Available Under NDA)
Home & Kitchen Brand (FBA)

Private Label Seller

60 Days
Wasted Spend Cut
-$3,200/mo
Via Strict Negation
ACOS Reduction
34% → 21%
13pt Drop

Lowered wasted spend by $3,200/month and improved blended ACOS from 34% down to 21% through disciplined negation and placement adjustments.

Focus:Search Term Hygiene
Pet Supplies Seller

FBA Multi-ASIN Catalog

48 Hours
Listing Suppression
4 ASINs Fixed
Back In Buy Box
Campaign Restructure
100% Cleaned
Bloated Autos Fixed

Recovered 4 suppressed ASINs within 48 hours via direct Seller Support flat files, and restructured bloated auto campaigns into harvested exact matches.

Focus:Account Health & Ads
Sports & Outdoors Brand

Growing Brand Registry Seller

90 Days
Ad Sales Scaling
$18K → $42K
Controlled Growth
TACOS Control
< 12% TACOS
Healthy Margins

Scaled monthly ad sales from $18k to $42k while keeping TACOS under 12% via disciplined budget pacing and focused single-keyword exact campaigns.

Focus:Sustainable Scaling

Case studies reflect real Seller Central accounts managed by our founding specialists. Verified account logs available under NDA.

Personal Review by Founders

Request a Genuine, No-Nonsense Amazon Audit

No sales reps or high-pressure pitches. Our specialists will manually review your campaigns, search terms, and listing health, then send a straightforward Loom video and report.

🔒 100% Confidential · Strict NDA · Zero Seller Central permissions required for initial reviewResponse time: < 24 Hours
Or Email Us Directly team.familiaops@gmail.com→

A person reads every one. You'll hear back within one business day.

Frequently Answered

Clear Answers for Amazon Sellers

Do you use AI or automated tools to manage our account?Human in the Loop+

Yes, we utilize top-tier ecommerce analytics, search term harvesting scripts, and automated rank & inventory trackers to catch anomalies 24/7. However, we have a strict 100% human interaction policy: no algorithm ever changes your bids, adds negative keywords, or submits Seller Central cases without manual inspection and direct sign-off from your assigned specialist.

Why choose a newly launched boutique agency instead of a large agency?+

Large agencies often sell you on senior executives during onboarding, then your account gets folded into a queue of 20+ accounts per analyst. We keep it small on purpose — 4-5 accounts each — so the person managing yours isn't stretched thin, and does the meticulous daily work themselves.

Who actually manages my account daily?+

You work directly with our founding VAs — no account-rep relay, no communication breakdown. Direct Slack or WhatsApp access included with daily oversight.

Do you require long-term contracts?+

No. We believe in earning your trust every month. Our agreements are month-to-month with a simple 30-day notice. If we aren't delivering real value, you shouldn't be locked in.

Can you handle both PPC and operational Seller Central tasks?+

Yes. As hands-on Amazon VAs, we understand that ads won't convert if inventory is out of stock or listings are suppressed. We monitor and manage the complete operational picture.